The Website Traffic Revolution

April 15, 2005 -- It's not so long ago when all you had to do to get a top ranking in a major search engine was place a few keywords in your meta tags and all of a sudden you were No. 1 in Yahoo.

But times have changed and getting quality targeted traffic to your website is pretty difficult. Google has over 8 Billion pages indexed so getting a number one ranking is a daunting task at the best of times.

However due to the severe competition to get top rankings in the search engines for the most popular keywords a new breed of businessperson has emerged the “Niche Internet Marketer” These are the people who sell products like “Cold sore freedom in three days” or “The secrets to online currency trading”

Essentially anything, which only small amounts of people want, but want it a lot.

It’s easier to get high rankings in the search engines for these kinds of products and for the keywords associated with them.

For example if you type 'cure cancer' into Google you get over 33 million results but if you type in 'cure cold sores' you get under a million. I bet you can guess which one its easier to get a top ranking for.

However, the search engines aren’t the only way these ‘netpreneurs’ get traffic to their websites. Another age old tactic, changed a little for use on the Internet is “Viral Marketing”

Sites like www.nicetodobusiness.com go into the details of viral marketing but essentiallyits an amazing way these website owners drive a never ending stream of targeted traffic to there website for free.

If you are struggling to get traffic to your website right now, I will leave you with this quote from Sergey Brin the co-founder of Google which epitomizes the very essence of Viral Marketing.

“Google actually relies on our users to help with our marketing. We have a very high percentage of our users who often tell others about our search engine.”